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MacWorld
San Francisco Highlights
Steve Jobs gave the MacWorld Expo Keynote January
6 in San Francisco.
Some Highlights:
Steve
kicked off with some reminiscing and celebration
of the 20th Anniversary of the Macintosh. A brief
history was topped off with the showing of the
famous "1984" ad and announcement of
the "1984" anniversary poster.
Next
Steve gave some updates about OS X (9.3 Million
active users and 10,000 native clients) and Final
Cut Express which upgrades to version two.
Microsoft
was represented at the keynote and previewed the
Spring release of Microsoft Office 2004, which
features a Notebook view mode for taking notes,
Excel page layout view, and Project center (a
Macintosh version of MS's popular Project application).
Steve
spent a lot of time talking about the G5 and featured
the success of Virginia Tech's $5 Million G5 SuperCluster
supercomputer, the third fastest supercomputer
in the world.
Speaking
of G5s, Jobs introduced the G5 XServe and a new
XServe RAID, bringing Apple's 1U Form server solution
to G5 level.
Then,
Steve Jobs moved to iTunes talking about the success
of the Music Store and its sales of more than
30 Million songs with a market share of 70% among
online music venders. He also talked about Pepsi's
upcoming SuperBowl promotion, in which Apple and
Pepsi will be giving away 100 Million songs. Check
the yellow caps following the SuperBowl -- you
could be a winner. One in three caps will bear
a code you can use to claim your 99¢ prize.
iLife
version '04 was also introduced. Shipping on January
16th, this year old bundle features new versions
of iTunes, iMovie, iPhoto and iDVD, along with
a new software product called GarageBand which
will allow amateur musicians to mix and save music
like a pro. In fact with built in samples and
loops, you can create music even if you can't
play a note. Pick up a copy for $49 or get the
package free with any new Mac.
You
can also add more instruments, loops and filters
to GarageBand by purchasing the Jam Pack accessory.
And if you don't have a MIDI keyboard, Apple is
reselling their own solution. Each are $99.
Apple
sold over 730,000 iPods over the Holiday Quarter
and they wanted to celebrate by an iPod upgrade.
Boosting the $299 10-GB iPod to 15 GB and offering
a $39 pair of in-ear headphones upgraded the existing
line.
And,
Steve introduced the brand new iPod Mini. Featuring
4 GB of storage space and at the size of a 1/2"-thick
business card, the iPod Mini hopes to capture
a chunk of the high-end flash MP3 player market.
The price of the colorful (silver, bronze, pink,
blue, and green) addition to the iPod family is
just $249.
Check
out these new developments at www.apple.com
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